000 00403nam a2200169Ia 4500
008 220501s2005 xx 000 0 eng d
020 _a8178810476
082 _a514.74
_bSEN/CAS
100 _aSENTHIL GANESAN
245 0 _aGLOBAL BRANDS
_bCASE STUDY
250 _aFIRST
260 _aINDIA
_bICFAI UNIVERSITY PRESS
_c2005
653 _aGILLETTE
653 _aNIKE
653 _aXEROX
942 _2ddc
_cBK
999 _c305
_d305