TY  - BOOK
AU  - SENTHIL GANESAN
TI  - GLOBAL BRANDS: CASE STUDY
SN  - 8178810476
U1  - 514.74 
PY  - 2005///
CY  - INDIA
PB  - ICFAI UNIVERSITY PRESS
KW  - GILLETTE
KW  - NIKE
KW  - XEROX
ER  -