MEDIA PLANNING AND BUYING (Record no. 158)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00481nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220501s2021 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789391890339 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 65913 |
| Item number | PER/MED |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | PRAJAKTA B . PEREIRA |
| 245 #0 - TITLE STATEMENT | |
| Title | MEDIA PLANNING AND BUYING |
| 250 ## - EDITION STATEMENT | |
| Edition statement | FIRST |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | MUMBAI |
| Name of publisher, distributor, etc | VIPUL PRAKASHAN |
| Date of publication, distribution, etc | 2021 |
| 653 ## - INDEX TERM--KEYWORDS | |
| Uncontrolled term | MEDIA |
| 653 ## - INDEX TERM--KEYWORDS | |
| Uncontrolled term | MEDIA MIX |
| 653 ## - INDEX TERM--KEYWORDS | |
| Uncontrolled term | PROCESS |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | BHAGYASHIRI B . DHONGADE |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | TextBooks |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| -- | 4 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Checked out | Date last seen | Date last borrowed | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Sheth L.U.J & Sir M.V College Library | Sheth L.U.J & Sir M.V College Library | 03/09/2022 | 1 | 65913 PER/MED | 51319 | 06/03/2025 | 27/02/2025 | 27/02/2025 | 03/09/2022 | TextBooks | ||||
| Dewey Decimal Classification | Sheth L.U.J & Sir M.V College Library | Sheth L.U.J & Sir M.V College Library | 03/09/2022 | 3 | 659.1 PER/MED | 51318 | 18/12/2025 | 15/12/2025 | 03/09/2022 | TextBooks |